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Oops #2: Stretch Goals

Stretch goals

Stretch goals are widely defined as goals that are met only ten percent of the time. Setting goals is not the problem; its understanding why we set goals in the first place, and particularly when there is only a ten percent chance of reaching them. Aubrey C. Daniels discusses what happens to organizations that set stretch goals and what they can do differently to set goals that produce the best performance. (Length: 7:04)