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CEO’s are faced with many challenges, but what are the most common? The Predictive Index released a report outlining top CEO concerns. Fortunately, each of these challenges can be successfully addressed through the proven application of behavioral science. Even better, behavioral solutions work alongside an organization’s existing systems and processes so that enhanced performance is sustainable and persists over time.
The use of behavioral science in the workplace is so effective because it helps identify root causes of ongoing challenges and creates targeted solutions that ensure people are doing more of the critical behaviors that lead to success and less of the behaviors that impede it. All business is behavior (interacting with colleagues, completing work orders, making sales) so it is in a company’s best interest to understand behavior if they hope to successfully manage and optimize it. Moreover, one of the best parts of using the science is that it relies on data collection to ensure recommended changes are having the intended effect. Here is how behavioral science addresses the top three challenges outlined by leading CEO’s in the report.
Even when it is apparent that help is needed, many organizations are reluctant to seek support from outside sources. Most identify cost as a prohibitive variable, as well as the difficulty to predict if the consultant will be worthwhile. This makes sense. Why do something if you can’t be sure the outcome will be good or even if it is good, if it outweighs the cost of the services or the cost of continuing as is? When looking to determine the right support, look for these components to increase the likelihood that the support you’re considering can demonstrate effectiveness and ROI that continues well past the engagement.
For more than 40 years, ADI has used behavioral science to help organizations address challenges like these. Whether working with ADI, someone else, or trying to fix these challenges independently, use these recommendations to more precisely evaluate challenges and effectively address them. In the end, you will have a happier, more engaged workforce and a more successful organization.
© Aubrey Daniels International, Inc. All rights reserved. 2021