A sales managers' guide to getting the best out of their sales teams

Sales is one of the most challenging and potentially profitable career options available. Yet sales people come in all shapes and sizes, and more importantly, with varying levels of skill making it difficult for even the best of sales managers to coach and manage their sales teams effectively.

In Precision Selling, the latest release from Performance Management Publications, author Joseph S. Laipple delivers actionable steps and science-based tools to help sales managers and leaders.

Precision Selling uses the tried and true science of behavior to offer sales managers a more flexible way to approach coaching and shaping their sales teams as individuals,” states Laipple. “By changing only one aspect of their daily sales coaching practices, managers assist individual sales team members in taking the appropriate steps towards closing deals.”

In the pages of Precision Selling, readers are introduced to the basic tools and methodologies, as well as real life experiences of coaches and what they do to improve sales results. The book describes the specific actions that drive successful sales behavior, including:

  • Creating strategies for winning over the long term
  • Recognizing customer behaviors that lead to successful sales
  • Putting your customers to work for you
  • Tapping into your sales team’s potential
  • Focusing your sales and coaching efforts
  • Coaching remote sales teams This book is truly that; a guide for sales managers who want to coach their teams toward business success.

For more information or to buy a copy today.

About ADI

Founded in 1978, and headquartered in Atlanta, GA, Aubrey Daniels International (ADI) works with such diverse clients as Aflac, Duke Energy, Lafarge, Malt-O-Meal, M&T Bank, Medco, NASA, Roche Labs, Sears, and Tecnatom to systematically accelerate discretionary effort—where people consistently choose to do more than the minimum required. Whether at an individual, departmental or organizational level, ADI provides the tools and methodologies to help move people towards positive, results-driven accomplishments.

Release date
August 2006