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Safe By Accident?

Judy Agnew & Aubrey C. Daniels

Safe By Accident? Take the Luck Out of Safety!

Leadership Practices that Build a Sustainable Safety Culture 

Behavioral safety and safety leadership training experts and authors, Dr. Judy L. Agnew and Dr. Aubrey C. Daniels, provide leaders with a data-based, practical approach to ensuring organizations are safe by design, not Safe By Accident. Moving beyond finger-pointing, the authors reveal how behavioral science can help safety professionals and leaders eliminate counterproductive practices and foster a company-wide culture of safety—from the boardroom to supervisors to the employees on the front lines.

This book is also available in the following languages:

 French  Spanish

Safe by Accident? is a must read for the manager involved in creating a sustainable workplace safety culture. This book focuses on leadership and provides a framework to help change the practices we have all used that seem reasonable but are really roadblocks to improved performance. The behavior analysis presented in this book is a welcome addition to the leader’s toolkit; it gets to the core of why sustainable culture change is difficult and provides a methodology for continuous improvement. I highly recommend this book and have added it to my required reading collection for new managers.

Edward J. Vanyo, Jr., Nestle Purina PetCare, Vice President, Quality Assurance

This is the most practical safety management text I have ever read. It provides a great roadmap for managing safety performance using sound, proven behavioral science principles. The book does an excellent job of explaining why many old, traditional tools do not produce desired results and suggests alternative approaches for achieving higher levels of performance. This is a must read for anyone in a leadership role with the ability to influence safety performance.

Robert M. Johnston, Malt-O-Meal Company, Director Health, Safety, Environment and Security

Safe by Accident?is the thinking safety professional’s guide to reducing incidents and building culture. The book delves far deeper than much of the available guidance and literature.   This is in part due to the authors’ extensive background in the scientific underpinnings of human behavior.  Daniels and Agnew are not afraid to debunk common safety myths and to pose tough questions.  They even suggest that some common safety management practices used with the best of intentions may actually be counter-productive to the development of a high-performance safety culture.

Evelyn Sacks, Veteran Writer in the fields of Occupational Safety, Health, and Wellness


Read more about this book at:

Judy Agnew

Judy Agnew, Ph.D., Senior Vice President, Safety Solutions, is a recognized thought leader in the field of behavior-based safety, safety leadership, safety culture, and performance management. She is an expert consultant who works with clients to create behavioral interventions that ensure organizations are safe by design. As Senior Vice President of Safety Solutions at Aubrey Daniels International (ADI), Judy partners with clients to create behavior-based interventions that use positive, practical approaches grounded in the science of behavior and engineered to ensure long-term sustainability.

Aubrey C. Daniels

Aubrey Daniels, a thought leader and internationally recognized expert on management, leadership, safety and workplace issues, is considered an authority on human behavior in the workplace. As founder and chairman of the board of directors of his consulting firm, Aubrey Daniels International, he and his staff help organizations employ the timeless principles of behavioral science to re-energize the workplace.