Leveraging the 4:1 Ratio—In Sports and in Business

It’s built into what we do with our clients, in understanding and applying the science of behavior.  While it may not seem revolutionary, correctly applying the 4:1 Ratio matters and does affect…

5 Fool-Proof Ways to Set and Accomplish Productive Goals

Goal setting is a common practice in organizations and can lead to improved performance and productivity. But many companies struggle to properly execute the goal setting process. Check out our…

Ten Reasons You Should NOT Give Your Boss a Gift

I wrote a blog several weeks ago in which I mentioned that it might be a bad idea to give the boss a gift on boss’ day.  I have been amazed at the comments and interviews that I have received…

Announcing the Launch of The Aubrey Daniels Institute

 It is with great excitement that I introduce to you the launch of an institute dedicated to increasing the understanding and advancing the use of the science of behavior (behavior analysis) in…

Punishment, Parenting and Safety

Recently, I came across an article that caught my eye: Parents’ Harsh Words Might Make Teen Behavior Worse.  As the parent of a 13 year-old and someone who has written extensively on the ill…

Contingent Reinforcement, Where?

Who would have thought in our lifetime there would be contingent reinforcement in Russia? Apparently you can perform squats on an interactive machine and earn free subway rides. Now that's a real win…

Zero Tolerance Policies Should be Called “Don’t Blame Me” Policies

While I understand the appeal of zero tolerance policies in that they allow difficult decisions about behavior to be dispatched easily and quickly, the decision to expel a child from school or to…

Building Reinforcement Into Your Work

Managers can’t be everywhere all the time. So an important part of providing positive reinforcement to keep desired behaviors going is to build it into the work. This is referred to as natural…

5 Tips for Improving Your Effectiveness as a Coach

There is always a lot of buzz surrounding leaders– what makes an effective one, are they born or made, and why do some transform into bad bosses.  Yet the most common trending topic today seems…

The Behavioral Minute: The Secret to Listening

Behavior is all around us: the good and the bad.  Yet so often the actions and reactions of others go by without thought. In support of our quest to bring the science of behavior to the masses,…

The Story of What We Do

My team has managed to distill what ADI does into 90 seconds. No small feat! I hope you’ll watch and enjoy. Let us know what you think in the comments section.

1984 May Be Closer Than You Think

I received an unsolicited email from a company that is selling software that they say “can reveal to you (SIC) what your employees do during business hours. It reminded me of George Orwell’s popular…

When is Enough, Enough in Education?

 On NPR this week I heard a report of a study on teacher education in the US. The study evaluated over 1400 colleges of education and found that 7 out of 10 are doing a poor job in teaching…

The Behavioral Minute: Personal Productivity

Behavior is all around us: the good and the bad.  Yet so often the actions and reactions of others go by without thought. In support of our quest to bring the science of behavior to the masses…

Play Angry Birds if You Want to Know Leadership?

Well, it had to happen.  I received an email advertising a series of papers, HR Lessons from Angry Birds.  It seems that what or whoever becomes famous will sooner become the subject of a…

Boston: A Note of Reflection

As so many of us take pause after hearing the news of the Boston tragedy, we look for ways to process the events, for the right way to talk with our children, and ways to keep ourselves calm and…

Google Translate: Great Tool but a Word of Caution

We are up with the times!  We have added a new feature, Google Translate, to our blog. While this proves to be a great tool for our global audience I must warn you of one thing. Because our work…

I Am Not a Category! Redux

I have written on this and will probably do so again but an email advertisement for a book, Wars at Work, caught my attention recently.  The author, Kaveh Mir, believes that psychometric tests…